Vertafore AMS360 to Salesforce Integration

Connect your agency management system to Salesforce without per-user fees. Full control over your data, your workflows, your way.

Get Started

The AMS360 Connect Problem

Vertafore's off-the-shelf connector comes with limitations that hold agencies back.

1

Per-User Licensing

Vertafore's AppExchange connector charges per user. As your agency grows through acquisitions, costs balloon quickly.

2

Limited Data Objects

The standard connector only syncs certain fields. Need claims data? Commission details? Invoice history? Out of luck.

3

No Customization

Can't modify sync behavior. Can't add custom logic. Can't integrate with your other systems. Take it or leave it.

4

Still Double-Entering Data

Even with the connector, teams often still enter data twice because sync timing or field coverage doesn't match their workflow.

5

Vendor Lock-In

Vertafore controls the roadmap. If they deprecate features or change pricing, you have no alternative.

6

No Downstream Integration

Want policy data in your data warehouse? Marketing automation? Client portal? The connector doesn't help with that.

Why Build a Custom Integration?

A purpose-built integration costs more upfront but pays for itself quickly.

Fixed Cost at Any Scale

No per-user fees. Whether you have 50 users or 500, the integration cost stays the same. Scale through M&A without licensing surprises.

Choose Your Data

Sync exactly what you need: policies, claims, commissions, invoices, producer payments, remarks, suspenses. No artificial limits.

Custom Sync Logic

Real-time, scheduled, or event-driven. Trigger Salesforce automation when policies bind, renewals approach, or claims are filed.

Feed Other Systems

Push policy data to your data warehouse, marketing automation, accounting system, or client portal. One integration, multiple destinations.

Direct Database Access

When the API doesn't expose what you need, we can query the AMS360 database directly via Vertafore's VPN option. No data left behind.

You Own the Code

No vendor lock-in. If Vertafore changes direction or you switch consultants, the integration keeps running. Your IP, your control.

How We Build It

A proven process from discovery to production.

1

Map Your Workflow

We document which data needs to flow where, when it should sync, and what automation should trigger.

2

Build the Pipeline

Using MuleSoft, Workato, or custom middleware, we connect AMS360 to Salesforce with staging tables for validation.

3

Handle Edge Cases

Person accounts, duplicate records, complex org structures. We build logic to handle your specific business rules.

4

Go Live & Monitor

Deploy to production with full error logging, retry logic, and alerting. You see exactly what's syncing and when.

AMS360 Connect vs. Custom Integration

See how a custom build compares to the standard connector.

AMS360 Connect
Custom Integration
Per-user licensing fees
Fixed cost, unlimited users
Limited to supported objects
Any data in AMS360
No customization options
Built for your workflow
Vertafore controls roadmap
You own the integration
Salesforce only
Feed any downstream system
API-only access
Direct DB queries available
Known Person Account issues
Full Person Account support

What Can You Sync?

With direct access to AMS360's 200+ API endpoints and database, you can sync any data your business needs.

Customers Contacts Policies Policy Transactions Claims Invoices Commissions Producer Payments Carriers Lines of Business Employees Suspenses Activities Remarks Divisions Branches

Plus any custom fields or objects specific to your AMS360 configuration.

75+
Insurance clients served
100%
Insurance-focused
2017
Founded

We Know Insurance + Salesforce

HipTen works exclusively with insurance organizations. Carriers, MGAs, brokerages, agencies. We understand your data, your workflows, and the systems you rely on. AMS360 integrations are part of what we do.

Ready to Take Control of Your Integration?

Let's map out your AMS360 to Salesforce data flows. We'll scope the integration and show you what's possible beyond the standard connector.

Schedule a Consultation